Daily Archive for July 8th, 2010

Bruce Nussbaum: The New Imperialism

During the period of rapid American mechanization and industrialization – from roughly the late 18th century through the 19th century – the United States benefitted significantly from the contributions of foreign inventors and entrepreneurs. One might go so far as to say, the founding of American industrial strength out of this period was formed out of strong continental ties and a lively exchange of ideas and designs.

Explicit knowledge transfer programs like worker training and study tours thrived as societies sought to keep abreast of the latest technological advances – as did less formal modes of learning, including philosophical societies and outright espionage.

Against this backdrop of the lively exchange of knowledge and commerce, it comes as a bit of a shock to read the latest musing of Bruce Nussbaum, a professor of Innovation and Design at the Parsons School of Design, who mused in a recent Fast Company Design article whether “Humanitarian design is the new imperialism?” Granted, this is a line of enquiry he’s used in the past, for example in a 2009 Businessweek article when he asked whether “Green” was the new imperialism.

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