Tag Archive for 'philanthropy'

Lessons from America’s Giving Challenge

America's Giving Challenge

Download the America's Giving Challenge report from www.casefoundation.org

In 2007 the Case Foundation sponsored two distinct charity drives across two very different platforms, in part I suspect to change the top-down charity model to one of partnership and engagement and also to stress-test the emerging socialweb as a platform for carrying out its philanthropic interests.

In June they released a report on what they learned, titled America’s Giving Challenge: Assessment and Reflection Report. Written by socialmedia guru Beth Kanter – also one of the Challenge’s winners – and tech expert Allison Fine of Demos.org, its a pretty straightforward head-to-head comparison of the performance of both approaches.

On the one hand, Case launched America’s Giving Challenge with PARADE Magazine and through parade.com, an example of a mainstream publishing giant adapting to a new Internet reality. The second challenge, the Causes Giving Challenge, was run through Facebook, one of the most popular social networks on the web.

Both Challenges performed incredibly well, though in very different ways. As the report states, “America’s Giving Challenge raised $1,193,024 from 46,044 donors for 2,482 causes. The Causes Giving Challenge raised a total of $571,686 from 25,795 unique donors for 3,936 causes.” Continue reading ‘Lessons from America’s Giving Challenge’

McKinsey Report on Prizes and Innovation

"And the Winner Is..." (McKinsey, March 2009)McKinsey and Company recently put out a significant report on prizes as incentives to innovate which is quite good, and very accessible. The report, And the Winner Is, offers a view of the current landscape of prizes and competitions for innovation and provides good insight in good practice. To follow are some notes.

Prizes to incentivize innovation are going through a renaissance – they’re calling these “philanthropic prizes.” Interestingly, find that, “prizes are a unique and powerful tool that should be in the basic toolkit of many of today’s philanthropists.” Some benefits of the “prize inducement” model are:

  • Identify new levels of excellence
  • Encourage specific innovations
  • Change wider perceptions
  • Improve performance of communities of problem solvers
  • Build the skills of individuals
  • Mobilize new talent and capital

Some promising practices identified in the report include:

  • Philanthropist matching a clear goal with a large group of potential problem solvers who are willing to absorb some risk.
  • Start with a clearly define aspiration for society benefit which can be translated into prize objectives that are specific, motivational, actionable, results-focused and time bound.
  • A good prize will invest significant resources into its design, specifying the competitor pool, rules and award attributes.
  • An effective prize process is at least as important as the prize design, which will attract candidates, manage the competition, celebrate winners, and publicize the effort.
  • A good sponsor will invest significant resources in post-prize activities that convert the awards result into long-term societal benefits.

Continue reading ‘McKinsey Report on Prizes and Innovation’